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Learn how Roger Newton, the co-discoverer of Lipitor, made an internal sale against all odds that championed the world's all-time best-selling drug. Meet Mark Roesler, CEO of CMG Worldwide, a firm that represents Elvis Presley, James Dean, Marilyn Monroe and hundreds of other departed celebrities. Gain valuable advice from storytellers Martin Shafiroff, America’s number-one financial advisor; Bob LaMonte, a super sports agent who specializes in representing NFL head coaches; Dave Liniger,CEO of RE/MAX...
It doesn’t matter if you’re a novice, a seasoned professional, or a high-powered CEO—your success depends on how well you sell your product, your service, your idea, yourself. Seasoned salesmen Robert L. Shook and Barry Farber interviewed top salespersons across a variety of industries and have written a collection of fascinating stories, each offering a lesson, valuable insight, or nugget of wisdom that will enhance your selling skills and boost your sales production. As you read these first-person narratives, you will feel as if they are talking directly to you, revealing valuable details behind their greatest sales moves, and imparting priceless lessons on how to sell your way to success. Most important, you can put their valuable insights to immediate use to boost your career.
- Sales Rank: #1578331 in Books
- Published on: 2013-04-01
- Original language: English
- Number of items: 1
- Dimensions: 8.90" h x .80" w x 6.00" l, .85 pounds
- Binding: Paperback
- 280 pages
Review
For more than two decades, Barry Farber has been bringing successful sales strategies to companies like mine. They all rely on two important elements – simplicity and creativity and this book has both.
—Arthur Wagner, President and Co-Founder,Active International
Farber and Shook use real-life success stories to demonstrate the best techniques to cut the clutter and strategically engage decision makers in a meaningful way to capture business. Their examples are ones every sales professional can execute and clearly show how thinking out of the box and really taking the time to understand your client’s needs can make a world of difference in growing your business.
—Bonnie Habyan, Executive Vice President of Marketing, Arbor Commercial Mortgage
Farber and Shook combine their real world sales experience and entertaining stories with the top sales experts so anyone in any profession can benefit. Fast read and practical tips you can use right away.
—Bill Carigan, Vice President of Strategic Markets, Cintas Corporation
Farber has produced another hard-hitting gem that anyone serious about selling must read.
It is years of real-world sales experience captured in an entertaining and useable guide.
—Jim Coriddi, VP, Dealer Division, Ricoh U.S.
Success Secrets of Sales Superstars offers a great collection of stories that are both engaging and memorable. Regardless of your industry or level of sales experience, you will find inspiration in this book. As Barry and Robert note – everybody sells.
—Isadore Sharp, Founder and Chairman, Four Seasons Hotels and Resorts
A picture paints a thousand words and a story paints the road map. Farber and Shook deliver a powerful message on how building relationships, adding value, listening and execution will change the way you sell and get results. Great read.
—Dimitrios Smyrnios, President, Nestlé Dreyer's Ice Cream Company
I’ve always believed that the best sales strategy is to build relationships first and then do business. Barry Farber’s new book takes this concept to the next level with great stories from iconic business leaders that are insightful, often amusing and always relevant.
—Jim McCann, Founder and CEO, 1-800-FLOWERS.COM and Celebrations.com
This book is a must have if you’re in any type of sales. Barry has put together an incredible list of people whose philosophies are game-changing.
—Mitch Modell, CEO, Modell's Sporting Goods and featured boss on CBS’ Undercover Boss
Full of valuable insights and remarkable business practices. Each story provides practical ideas that are field tested. If you want to improve your business, read this book.
—C. Britt Beemer, founder and CEo, America's Research Group
From the Back Cover
Everybody Sells.
It doesn’t matter if you’re a novice, a practiced professional, or a high-powered CEO—your success depends on how well you sell your product, your service, your idea, yourself. Bestselling authors Robert L. Shook and Barry Farber present you with an unmatched advantage into the world of business and sales—the secrets, strategies, tactics, and insights of an elite group of industry leaders. Handpicked to cover the crucial aspects of successful selling, these high-profile CEOs and entrepreneurs each share a story from their rise to the top of their field, and reveal applicable lessons for always closing the sale (no matter what’s being sold).
Success Secrets of Sales Superstars offers a great collection of stories that are both engaging and memorable. Regardless of your industry or level of sales experience, you will find inspiration in this book. As Barry and Robert note – everybody sells.
-Isadore Sharp, Founder and Chairman, Four Seasons Hotels and Resorts
A picture paints a thousand words and a story paints the road map. Farber and Shook deliver a powerful message on how building relationships, adding value, listening and execution will change the way you sell and get results. Great read.
-Dimitrios Smyrnios, President, Nestlé Dreyer's Ice Cream Company
I’ve always believed that the best sales strategy is to build relationships first and then do business. Barry Farber’s new book takes this concept to the next level with great stories from iconic business leaders that are insightful, often amusing and always relevant.
-Jim McCann, Founder and CEO, 1-800-FLOWERS.COM and Celebrations.com
Robert L. Shook is one of America’s premier business writers. He is the author of 57 books. He has ghostwritten three New York Times #1 bestsellers. Prior to becoming a fulltime author, Shook spent 17 years in sales and sales management in the insurance industry.
Barry Farber consults with corporations, professional athletes and entertainers helping them market their products and land more deals. He is the best-selling author of 12 books with over one million copies sold. Prior to starting Farber Training Systems Inc., he was a top sales rep and sales manager in the office products industry.
About the Author
Robert L. Shook is a New York Times best-selling author and one of America’s premier business writers. He is the author of 57 books. His one work of fiction, The Pep Talk, will be released in 2014 as a feature movie. Prior to becoming a full time author, Shook spent 17 years in sales and sales management in the insurance industry.
Barry Farber has been consulting corporations, business owners, professional athletes, and entertainers helping them breakthrough and land more deals. He has authored 11 books with more than one million copies sold.
Most helpful customer reviews
0 of 0 people found the following review helpful.
An important addition to the salesperson's arsenal
By Akis
A great book and a useful addition to any salesperson's or entrepreneurs library. I like that this book gathers short stories from many different industries, so you get an understanding of how all industries have various factors that affect the selling process. The book gives you amazing new insights and really triggers the salesperson's creative mind. I am only giving 4 stars because I felt that some stories were a bit predictable and they weren't all that relevant to selling. I would have preferred to see more stories specifically about selling products or services, and not generalistic terms such as 'selling to employees , selling to investors etc.
0 of 0 people found the following review helpful.
A great Sales read
By Deborah Somma
Shook and Farber had a great idea and developed it fully. each story was great and there were so many varied circumstances, anyone, no matter where they're from can find stories to relate to. I especially enjoyed Barry and Robert's personal sales stories at the end. I bought several copies and gave them to out to great salespeople i know and so far everyone has loved it
0 of 0 people found the following review helpful.
Five Stars
By royalbeautyv
great book
See all 13 customer reviews...
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